Peri-urban bike-sharing is the focus of this project, intended as a means of strengthening proximity tourism, both in terms of application in a non-urban context of a sharing system and as of use of the bicycle as a means of sustainable transport. The project was initiated by a request from the Shanghai context (How to promote the use of bicycles in China, in a context where this means of transport is now out of fashion? How to promote an agricultural area close to Shanghai, the island of Chong Ming, trying to protect it from speculative pressures?). Starting from an initial research and design exploration conducted in situ (Shanghai Expo 2010 and Chong Ming island), the project was then developed in the context of Milan, by connecting the output with an existing scenario (the “Parco Agricolo Sud Milano”) and one in the making (Expo 2015).
Application of a bike-sharing system, limited mainly to town centers, to a context with very different environmental characteristics, users, activities and conditions, led to focus on other possibilities: increasing value from an environmental, social and economic point of view of an agricultural/rural context and stimulation a “green oriented” culture in the contemporary citizen.
Principal Academic Tutor
Luisa Collina
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
Academic Tutors
Davide Fassi
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
Ezio Manzini
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
Anna Meroni
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
Francesca Rizzo
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
Giulia Simeone
Industrial Design, Arts, Communication and Fashion, Politecnico di Milano
External institution
IDEO
Provincia di Milano
Slowfood
Tongji University
External Tutors
Susan Evans
IDEO
Lou Yongqi
College of Design and Innovation,
Tongji University
Team members
TEAM A
Maria Franco [Team controller], Biomedical Engineering
Andrea Cairati, Civil Engineering
Corina Macnovit, Product-Service-Systems Design
Aurelie Soizic Sabatier, Architecture
TEAM B
Francesco Cavagnis [Team controller], Civil Engineering
Laura Varvello [Project Communication Coordinator], Architecture
Marta Alice Fattorossi, Design & Engineering
Stefano Tedesco, Civil Engineering